The supply chain consists of upstream and downstream partners. Differentiate between upstream and downstream partners. (AACSB: Written
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The supply chain consists of upstream and downstream partners. Differentiate between upstream and downstream partners. (AACSB: Written and Oral Communication;
Reflective Thinking)
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Related Book For 
Marketing An Introduction
ISBN: 9781292433103
15th Global Edition
Authors: Gary Armstrong, Philip Kotler
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