11-9 Find two other examples of online pricing mistakes. How did the companies handle the problems resulting
Question:
11-9 Find two other examples of online pricing mistakes.
How did the companies handle the problems resulting from the pricing errors? (AACSB: Communication;
Reflective thinking)
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Related Book For
Marketing An Introduction
ISBN: 9781292017518
3rd Edition
Authors: Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan
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