7-13 Discuss the factors used to evaluate the usefulness of the military personnel segment. (AACSB: Communication; Reflective
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7-13 Discuss the factors used to evaluate the usefulness of the military personnel segment. (AACSB: Communication;
Reflective thinking)
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Marketing An Introduction
ISBN: 9781292017518
3rd Edition
Authors: Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan
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