9-2 What decisions must be made once a company decides to go ahead with commercialisation for a...

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9-2 What decisions must be made once a company decides to go ahead with commercialisation for a new product?

(AACSB: Communication)

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Marketing An Introduction

ISBN: 9781292017518

3rd Edition

Authors: Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan

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Question Posted: Oct 15, 2024 05:03 AM

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9-2 What decisions must be made once a company decides to go ahead with commercialisation for a new product? (AACSB: Communication)
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9-2 What decisions must be made once a company decides to go ahead with commercialisation for a...

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Marketing An Introduction

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