Any paid form of nonpersonal communication about an organization, product or service by an identified spon- /f^sohis

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Any paid form of nonpersonal communication about an organization, product or service by an identified spon-

/f^sohis called:

( \a. Advertising.

c. publicity.

resales promotion.

d. public relations.

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Related Book For  book-img-for-question

General Aviation Marketing And Management

ISBN: 9780894648847

1st Edition

Authors: Bruce D. Wells, Alexander T.; Chadbourne

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