Assume that you have identified the following two target markets for flight training: professional women and students.
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Assume that you have identified the following two target markets for flight training: professional women and students. What are the particular needs of these markets? List three specific objectives for each market. Design a marketing mix for each market.
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Related Book For 
General Aviation Marketing And Management
ISBN: 9780894648847
1st Edition
Authors: Bruce D. Wells, Alexander T.; Chadbourne
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