Discuss the strengths and weaknesses of the alternative forms of advertising available to sports marketers.

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Sports Marketing A Strategic Perspective

ISBN: 9781138015968

5th Edition

Authors: Matthew D. Shank, Mark R. Lyberger

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Question Posted: Mar 08, 2024 02:01 AM

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Discuss the strengths and weaknesses of the alternative forms of advertising available to sports marketers.

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Sports marketers have a variety of alternative forms of advertising at their disposal each with its own set of strengths and weaknesses Heres an overview of some common forms of advertising in the spo...View the full answer

Sports Marketing A Strategic Perspective

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