How are sponsorship budgets established within an organization?
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How are sponsorship budgets established within an organization?
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Establishing sponsorship budgets within an organization involves a strategic process that takes into account various factors While the specific approa...View the full answer
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Related Book For
Sports Marketing A Strategic Perspective
ISBN: 9781138015968
5th Edition
Authors: Matthew D. Shank, Mark R. Lyberger
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