What needs to be considered before determining whether to use alternative media as a primary or secondary

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What needs to be considered before determining whether to use alternative media as a primary or secondary media source?

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Integrated Marketing Communication Creative Strategy From Idea To Implementation

ISBN: 9781538101056

3rd Edition

Authors: Robyn Blakeman

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Question Posted: Feb 04, 2024 02:01 AM

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What needs to be considered before determining whether to use alternative media as a primary or secondary

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When considering whether to use alternative media as a primary or secondary media source there are a number of factors that you need to consider 1 Cre...View the full answer

Integrated Marketing Communication Creative Strategy From Idea To Implementation

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