In your own words, explain why a decision support system (DSS) can add to the value of
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A decision support system is a computer program that makes it easy for a marketing manager to get an...View the full answer
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Related Book For
Basic Marketing A Marketing Strategy Planning Approach
ISBN: 978-0078028984
19th edition
Authors: William D. Perreault Jr., Joseph P. Cannon, E. Jerome McCarthy
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