15-19. Ethical Considerations. You are preparing a presentation for your companys investors. When discussing your forecasts of

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15-19. Ethical Considerations. You are preparing a presentation for your company’s investors. When discussing your forecasts of next year’s revenues and costs, should you use your most optimistic projections, your most pessimistic projections, or your most likely projections. Why?

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Business In Action

ISBN: 9780135175477

9th Edition

Authors: Courtland L. Bovee, John V. Thill

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