1. Choose any of the ride-sharing companies. Describe how its business model works and the role technology...

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1. Choose any of the ride-sharing companies.

Describe how its business model works and the role technology has played in its success. What are the arguments for banning these types of businesses?

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Principles Of Marketing, An Asian Perspective

ISBN: 9781614336488

5th Edition

Authors: Philip Kotler; Gary Armstrong; Ang Swee-Hoon; Leong Siew-Meng; Tan Chin-Tiong

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