1. Visit ProductReview.com.au and search for a product you plan to buy in the near future. How...

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1. Visit ProductReview.com.au and search for a product you plan to buy in the near future. How useful is this website? Are there any risks involved in paying for user feedback, and linking potential buyers to the sellers’ sites – the latter being very common as opposed to the former? Do you think this type of website will get more common in other countries and industries? Hitherto, there has been a slower diffusion of such sites than expected one or two decades ago. Write a brief report explaining your answers to these questions.

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Principles Of Marketing

ISBN: 9780985764807

2nd Scandinavian Edition

Authors: Armstrong Gary M. Armstrong; Anders Parment; Philip Kotler

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