2. Contrast the traditional Porsche customer decision process to the decision process for a Cayenne or Panamera
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2. Contrast the traditional Porsche customer decision process to the decision process for a Cayenne or Panamera customer.
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Related Book For
Marketing 4.0
ISBN: 9781119341208
1st Edition
Authors: Hermawan Kartajaya, Philip Kotler, Iwan Setiawan
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