2. Functional efficiency. Do marketing, sales and other staff communicate effectively? Are the staff well trained, supervised,

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2. Functional efficiency. Do marketing, sales and other staff communicate effectively? Are the staff well trained, supervised, motivated and evaluated?

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Principles Of Marketing

ISBN: 9780136715641

2nd European Edition

Authors: Philip Kotler , Gary Armstrong

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Question Posted: Oct 16, 2024 05:00 AM

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2. Functional efficiency. Do marketing, sales and other staff communicate effectively? Are the staff well trained, supervised,

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Principles Of Marketing

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