2. Why don't the mobile phone companies used cost-based pricing, where customers just pay for their phone,

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2. Why don't the mobile phone companies used cost-based pricing, where customers just pay for their phone, die connection cost and the direct cost of them using the phone?

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Principles Of Marketing

ISBN: 9780136715641

2nd European Edition

Authors: Philip Kotler , Gary Armstrong

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Question Posted: Oct 16, 2024 07:00 AM

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2. Why don't the mobile phone companies used cost-based pricing, where customers just pay for their phone, die connection cost and the direct cost of them using the phone?
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2. Why don't the mobile phone companies used cost-based pricing, where customers just pay for their phone,

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Principles Of Marketing

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