4. Communications that strive to persuade customers to purchase goods and/or services from a particular company on
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4. Communications that strive to persuade customers to purchase goods and/or services from a particular company on the basis of the given firm’s sustainable features and qualit?
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Related Book For
Principles Of Marketing
ISBN: 9780985764807
2nd Scandinavian Edition
Authors: Armstrong Gary M. Armstrong; Anders Parment; Philip Kotler
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