8-9 Describe the core, actual and augmented levels of product associated with this product. What level does
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8-9 Describe the core, actual and augmented levels of product associated with this product. What level does the monitoring service represent? Explain. (AACSB: Communication;
Reflective thinking)
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Related Book For
Marketing 4.0
ISBN: 9781119341208
1st Edition
Authors: Hermawan Kartajaya, Philip Kotler, Iwan Setiawan
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