Communication You have been hired as a customer service manager for a small local bank. It has

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Communication You have been hired as a customer service manager for a small local bank. It has been a part of the community for over 70 years and the customers are mostly middle-aged and older.

The bank does not yet have a web site or use Internet technology.

You want to attract younger customers and believe technology will appeal to them. Write a one-page memo to the bank president giving your rationale for introducing the technology and your recommendations for the first steps the bank could take.

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Business Finance

ISBN: 9780357532348

1st Edition

Authors: Les Dlabay, James L. Burrow

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