In this assignment you will focus on forecasting demand for cruises in different geographical regions. CII is

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In this assignment you will focus on forecasting demand for cruises in different geographical regions. CII is trying to determine which regions have faster-growing demand so that they can be sure to have sufficient cruises available in each specific region. You are to meet with Jean Burkette, Director of Demand Management, at CII corporate. Your meeting ends with Jean saying, “I need you to develop a forecast for the upcoming cruising season … using any method that you believe provides a reliable forecast.” This assignment will enhance your knowledge of the material in Chapter 8 of your textbook while preparing you for future assignments.

To access the Web site:
• Go to www.wiley.com/college/reid
• Click Student Companion Site
• Click Virtual Company
• Click Consulting Assignments
• Click Forecasting at CII

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Related Book For  book-img-for-question

Operations Management

ISBN: 978-0470325049

4th edition

Authors: R. Dan Reid, Nada R. Sanders

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