3 Which store was more pleasant to be in? How does that relate to the mission of...
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3 Which store was more pleasant to be in? How does that relate to the mission of the store?
To understand more about corporate culture, visit two retail stores and compare them according to various factors. Go to one discount or low-end store, such as Lidl or Primark, and to one high-end store, such as Harrod’s or Waitrose, or their equivalents in your country. Do not interview any employees, but instead be an observer or a shopper. Spend at least two hours in each store on a busy day and be very observant.
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Organization Theory And Design An International Perspective
ISBN: 9781473765900
4th Edition
Authors: Hugh Willmott, Richard Daft, Jonathan Murphy
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