Use an Internet and library search to find examples of two organizations
that have adopted a strategy of avoidance; two that have adopted
a strategy of prediction; and two that have adopted a strategy of alignment.
That is six companies in total. Where possible, try to find companies
that appear on the list in Figure 1.1 in Chapter 1. Gather as much
information as you can on each of the organizations. Write short notes
on how difficult it was to find examples of each. What can managers
learn from the simple exercise of attempting to find these examples?
What are the strengths and limitations of the information sources? Was
there evidence of alternative strategies?