There is little evidence that this episode had much impact on either JetBlues or the wider airline

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There is little evidence that this episode had much impact on either JetBlue’s or the wider airline industry’s practices. JetBlue’s CEO, in fact, called him a coward who didn’t represent the company’s values. As an act of resistance, then, can we call this act effective? Why or why not?

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Organizational Communication A Critical Introduction

ISBN: 343451

2nd Edition

Authors: Dennis K. Mumby, Timothy R. Kuhn

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