1. Analyzing Influences on Consumer Buying. Use advertisements, recent news articles, and personal observations to point out...

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1. Analyzing Influences on Consumer Buying. Use advertisements, recent news articles, and personal observations to point out the economic, social, and personal factors that influence the purchases of people in the following life situations. (Obj. 1)

a. A retired person.

b. A single parent with children ages 5 and 9.

c. A dual-income couple with no children.

d. A person with a dependent child and a dependent parent.

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Personal Finance

ISBN: 9780073530697

10th Edition

Authors: Jack Kapoor, Les Dlabay, Robert Hughes

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