Assume that the number of units sold of a product is given by 100 0.5 P

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Assume that the number of units sold of a product is given by 100 – 0.5 P + 26√A, where P is the price (in dollars) charged for the product and A is the amount spent on advertising (in thousands of dollars). Each unit of the product costs $5 to produce. Use a data table to find the combination of price and advertising that maximizes profit.

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Practical Management Science

ISBN: 1497

5th Edition

Authors: Wayne L. Winston, Christian Albright

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