Assume that the number of units sold of a product is given by 100 0.5P

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Assume that the number of units sold of a product is given by 100  0.5P  26A, where P is the price

(in dollars) charged for product and A is the amount spent on advertising (in thousands of dollars). Each unit of the product costs $5 to produce. What combination of price and advertising will maximize profit?

(Hint: Use a data table.)

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Practical Management Science, Revised

ISBN: 9781118373439

3rd Edition

Authors: Wayne L Winston, S. Christian Albright

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