Choose a product and discuss how it has been augmented to create a brand.
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Choose a product and discuss how it has been augmented to create a brand.
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The product that we will discuss in this context is the iPhone from Apple Inc The iPhone is not just a smartphone its an embodiment of advanced techno...View the full answer
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Pushpinder Singh
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I am Master in Statistics from Indian Institute of Technology, Kanpur.
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Related Book For
Principles And Practice Of Marketing
ISBN: 9781526849533
10th Edition
Authors: David Jobber, Fiona Ellis-Chadwick
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