Retailing used to take place in-store and on the high street, with retailers opening at 9 a.m.
Question:
Retailing used to take place in-store and on the high street, with retailers opening at 9 a.m. and closing at 5.30 p.m., sometimes also closing for a half-day midweek.
a. Discuss how retailing has changed and why.
b. Suggest the advantages and disadvantages of physical and digital retailing.
c. Suggest strategic benefits for retailers in revisiting physical-based retail store models.
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a Retailing has changed dramatically over the past decades as technology and consumer behavior have evolved Traditionally retailing was limited by store hours and geographical location All shopping wa...View the full answer
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ISBN: 9781526849533
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Authors: David Jobber, Fiona Ellis-Chadwick
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