Using the key targets set out in the Cooperative plan as a benchmark, select one of the

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Using the key targets set out in the Cooperative plan as a benchmark, select one of the following supermarkets, Tesco, Asda, Sainsbury’s or Morrisons, to use as a comparator. Use the Internet as a resource.

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Principles And Practice Of Marketing

ISBN: 9781526847232

9th Edition

Authors: David Jobber, Fiona EllisChadwick

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