Why is competitor analysis essential in todays turbulent environment? How far is it possible to predict competitor

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Why is competitor analysis essential in today’s turbulent environment? How far is it possible to predict competitor response to marketing actions?

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Principles And Practice Of Marketing

ISBN: 9781526849533

10th Edition

Authors: David Jobber, Fiona Ellis-Chadwick

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Question Posted: Jan 25, 2024 01:07 AM

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Why is competitor analysis essential in todays turbulent environment? How far is it possible to predict competitor

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Competitor analysis is essential in todays turbulent environment for multiple reasons 1 Understanding the market Competitor analysis allows a business ...View the full answer

Principles And Practice Of Marketing

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