The Maryland Transit Administration publishes the cost per passenger for citizens using local bus, light rail, metro rail, mobility paratransit, MARC (Maryland Area Regional Commuter train), contracted commuter bus, and taxi. The cost per passenger is calculated by taking the total operating costs of each respective mode of transportation and dividing it by the total number of annual trips. They produced the following generic viz to show their data.

REQUIRED Do the following:

a. Discuss how this chart fails to use emphasis appropriately.

b. Generate two scenarios where emphasis would be important. Write a short summary of the scenario.

c. Go to the student download page at http://www.pearsonhighered.com/romney and download the file labeled “P7-6MarylandTransitCosts.xlsx”. For each scenario, create a visualization that emphasizes what is important relative to the scenario you designed for part b. Describe the design element(s) you chose to emphasize what is important.