14. Mattel's Global Performance. Mattel (U.S.) achieved significant sales growth in its major inter- national regions between 2001 and 2004. In its filings with the United States Security and Exchange Commission (SEC), it reported both the amount of regional sales and what percentage change in regional sales occurred as a result of exchange rate changes.

a. What was the percentage change in sales, in U.S. dollars, by region?

b. What was the percentage change in sales by region net of currency change impacts?

c. What relative impact did currency changes have on the level and growth of Mattel's consolidated sales for the 2001 to 2004 period?

Mattel's Global Sales Mattel (U.S.) achieved significant sales growth in its major international regions between 2001 and 2004. In its filings with the United States Security and Exchange Commission (SEC), it reported what percentage change in regional sales occurred as a result

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(thousands of US$) Europe Mattel's Global Sales 2001 Sales ($) 2002 Sales ($) 2003 Sales ($) 2004 Sales ($) $933,450 $1,126,177 $1,356,131 1.410,525 Latin America 471,301 466,349 462,167 524,481 Canada 155.791 161,469 185,831 197,655 Asia Pacific 119,749 136,944 171,580 203.575 Total International $1,680,291 $1,890,939 $2,175.709 $2,336,236 United States 3.392,284 3,422,405 3,203,814 3,209,862 Sales Adjustments (384,651) (428,004) (419.423) (443.312) Total Net Sales $4,687,924 $4,885,340 $ 4,960,100 $5,102,786 Impact of Change in Currency Rates Region 2001-2002 2002-2003 2003-2004 Europe 7.0% 15.0% 8.0% Latin America -9.0% -6.0% -2.0% Canada 0.0% 11,0% 5.0% Asia Pacific 3.0% 13.0% 6.0% Source: Mattel, Annual Report, 2002, 2003, 2004.