Why were health care organizations slow to integrate marketing principles and practices in the past as compared
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Why were health care organizations slow to integrate marketing principles and practices in the past as compared to other industries? Why has it come under scrutiny again?
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Related Book For
Introduction To Health Care Management
ISBN: 9781284156560
4th Edition
Authors: Sharon B. Buchbinder, Nancy H. Shanks, Bobbie J Kite
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