1. Define personal selling and discuss its role in a companys promotion mix. (AACSB: Written and Oral...
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1. Define personal selling and discuss its role in a company’s promotion mix. (AACSB: Written and Oral Communication; Reflective Thinking)
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Related Book For 
Principles Of Marketing
ISBN: 9780130286413
5th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy Cunningham
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