=+1 Start with some secondary research. Check the latest relevant market reports (e.g. Mintel and Keynote), specialist
Question:
=+1 Start with some secondary research.
Check the latest relevant market reports
(e.g. Mintel and Keynote), specialist travel sites and the travel sections of newspa-
pers. What trends might be relevant?
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Related Book For
Marketing An Introduction
ISBN: 9781446296424
3rd Edition
Authors: Rosalind Masterson, David Pickton
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