=+1 Using the information in the case, and Information from other sources e.g. Mintel or Keynote, do
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=+1 Using the information in the case, and Information from other sources e.g. Mintel or Keynote, do a PRESTCOM analysis for L'Oreal.
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Marketing An Introduction
ISBN: 9781446296424
3rd Edition
Authors: Rosalind Masterson, David Pickton
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