(a) Using Netflix as an example, explain how a mission statement gives it a strategic direction. (b)...

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(a) Using Netflix as an example, explain how a mission statement gives it a strategic direction.

(b) Create a mission statement for your own career. LO.1

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Marketing

ISBN: 9781260471236

15th Edition

Authors: Roger Kerin, Steven Hartley, William Rudelius

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Question Posted: Jul 22, 2024 10:02 AM

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(a) Using Netflix as an example, explain how a mission statement gives it a strategic direction. (b)...

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Marketing

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