Amara runs a small food kiosk and prepares lunch snacks for office workers in the city. The

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Amara runs a small food kiosk and prepares lunch snacks for office workers in the city. The average customer spend at her kiosk is $4.55. She has asked you to suggest some viable ways in which she can increase the average spend per customer and attract new customers. Referring to the price adjustment strategies discussed in the chapter, suggest some options by which Amara can increase overall sales.

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Principles Of Marketing

ISBN: 9781292449364

19th Global Edition

Authors: Gary Armstrong

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