Describe the special challenges of multiple formats and of dual distribution (parallel usage of third-party and company-owned
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Describe the special challenges of multiple formats and of dual distribution (parallel usage of third-party and company-owned channels) The legal?? 6589
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Marketing Channels
ISBN: 9780131913462
7th Edition
Authors: Anne Coughlan, Erin Anderson, Louis W Stern, Adel I El Ansary
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