Identify the consumers who are most likely to buy your productthe primary target marketin terms of (a)

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Identify the consumers who are most likely to buy your product—the primary target market—in terms of

(a) their demographic characteristics and

(b) any other kind of characteristics you believe are important.

LO,1

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Marketing

ISBN: 9781260471236

15th Edition

Authors: Roger Kerin, Steven Hartley, William Rudelius

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Question Posted: Jul 24, 2024 10:05 AM

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Identify the consumers who are most likely to buy your productthe primary target marketin terms of (a)

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Marketing

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