Is it fair to single out specific products for restrictions such as New York Citys proposed size

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Is it fair to single out specific products for restrictions such as New York City’s proposed size cap on soft drinks? Discuss this argument from all sides of this issue: government, soft drink marketers, and consumers. (AACSB: Written and Oral Communication; Reflective Thinking)

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Marketing An Introduction

ISBN: 9780133451276

12th Edition

Authors: Gary Armstrong, Philip Kotler

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