Learning Objective 4 Explain how companies analyse and use marketing information. Analysing and using marketing information pp.
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Learning Objective 4 Explain how companies analyse and use marketing information.
Analysing and using marketing information pp. 119–21
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Related Book For 
Principles Of Marketing
ISBN: 9780132020015
7th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy H. Cunningham
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