Name and describe the types of consumer buying behavior. Which one would you most likely use when
Question:
Name and describe the types of consumer buying behavior. Which one would you most likely use when deciding on
(a) where to go for a holiday after graduation and
(b) picking a restaurant for dinner?
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Related Book For
Principles Of Marketing An Asian Perspective
ISBN: 9781292089669
4th Edition
Authors: Philip Kotler, Gary Armstrong, Swee Hoon Ang, Siew-Meng Leong, Chin Tiong Tan
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