OBJECTIVE 1 Discuss the role of a companys salespeople in creating value for customers and building customer
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OBJECTIVE 1 Discuss the role of a company’s salespeople in creating value for customers and building customer relationships.
Personal Selling ( 482 – 484 )
Coordinating Marketing and Sales ( 484 )
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Related Book For
Principles Of Marketing
ISBN: 9780130286413
5th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy Cunningham
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