To what extent do you agree or disagree with Payne (2006, p. 4) that CRM unites the

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To what extent do you agree or disagree with Payne (2006, p. 4) that CRM ‘unites the potential of new technologies and new marketing thinking to deliver profitable, long-term relationships’?

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Relationship Marketing

ISBN: 9781283173285

4th Edition

Authors: John Egan

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Question Posted: Jul 27, 2024 01:00 PM

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To what extent do you agree or disagree with Payne (2006, p. 4) that CRM unites the

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Relationship Marketing

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