What is the significance of user-generated content when contrasted with social media and traditional media? LO.1

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Marketing

ISBN: 9781260471236

15th Edition

Authors: Roger Kerin, Steven Hartley, William Rudelius

Question Posted: Jul 23, 2024 09:00 AM

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What is the significance of user-generated content when contrasted with social media and traditional media? LO.1

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Marketing

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