Appreciate that the marketing, operations, and human resource management functions need to be closely integrated in service
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Appreciate that the marketing, operations, and human resource management functions need to be closely integrated in service businesses.
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Shehar bano
I have collective experience of more than 7 years in education. my area of specialization includes economics, business, marketing and accounting. During my study period I remained engaged with a business school as a visiting faculty member and did a lot of business research. I am also tutoring and mentoring number of international students and professionals online for the last 7 years.
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Related Book For 
Services Marketing People Technology Strategy
ISBN: 9781944659011
8th Edition
Authors: Jochen Wirtz, Christopher Lovelock
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