What is the difference between relationship marketing and direct marketing? Explain how the two areas of marketing
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What is the difference between relationship marketing and direct marketing? Explain how the two areas of marketing overlap with each other.
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Relationship Marketing and Direct Marketing are two key strategies used in business to connect with customers However they have distinct differences 1 ...View the full answer
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Related Book For 
Principles Of Direct Database And Digital Marketing
ISBN: 9780273756507
5th Edition
Authors: Alan Tapp
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