2. Brainstorm a list of specific foreign trade and investment opportunities facing your company. Which opportunity would
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2. Brainstorm a list of specific foreign trade and investment opportunities facing your company. Which opportunity would be the most promising? What changes would you need to make in your product, price, place, and promotion as well as your management structure if you pursued the opportunity? Why or why not will you undertake it?
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Market Your Way To Growth : 8 Ways To Win
ISBN: 9780814436462
1st Edition
Authors: Kotler, Philip; Kotler, Milton
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