A bank manager notices that by the time customers get to the teller, they seem irritated and

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A bank manager notices that by the time customers get to the teller, they seem irritated and impatient.

She wants to investigate the problem further, so she hires you to design a research project to figure out what is bothering the customers. What type of research method would you recommend? Is it an exploratory or conclusive method?

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Marketing

ISBN: 285707

1st Edition

Authors: Dhruv Grewal, Michael Levy

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Question Posted: Jun 06, 2024 01:18 AM

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A bank manager notices that by the time customers get to the teller, they seem irritated and

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Marketing

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